DOWNLOAD FREE EBOOK - The Growth Transformer's Roadmap
The Growth Transformer's Roadmap outlines the five steps for companies striving to transform their business.
Growth InsightsOur regular publication, Growth Insights, shares our experiences and lessons learnt on the many different aspects that drive growth and success in companies.
Business Battlecard: Brevity is the Soul of Strategy
When we started out advising companies, we met an energetic and enthusiastic CEO of a growing company who was trying to put a strategy in place to drive his company forward. However, after acquiring top business and strategy books and devising numerous business plans, he struggled to explain his strategy to the management team.
“From now on,” he said, “I want a strategy that you can see on one page. If you can’t get it down on one page, it’s no good to me.” This made a huge impression on us. We realised that brevity is not just the soul of wit but also the soul of strategy.
Doublet is a French family business that provides signage design, production and installation services to customers, like the Tour de France. They are at the top of their game in delivering visual impact. Everyone wants their signage, flags and services - corporates, retailers, public bodies, local public bodies and sports associations.