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Growth InsightsOur regular publication, Growth Insights, shares our experiences and lessons learnt on the many different aspects that drive growth and success in companies.
Five Factors for Inside Sales Success
B2B sales are undergoing a transformation. Sales, which were traditionally sold via Field Sales teams, are moving to Inside Sales. The case for inside sales teams is compelling - they are less expensive and easier to measure and scale. Yet some companies seem to be succeeding well and others failing. The key is to create an Inside Sales Playbook.
Doublet is a French family business that provides signage design, production and installation services to customers, like the Tour de France. They are at the top of their game in delivering visual impact. Everyone wants their signage, flags and services - corporates, retailers, public bodies, local public bodies and sports associations.